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19/06/2025

Positioning Paper – Software-Defined Vehicle: Shaping Your Software-Defined Future with Marelli

At Marelli, we are at the forefront of the Software-Defined Vehicle (SDV) revolution, a shift that brings the versatility of smartphone technology to the automotive market. Enhanced connectivity, bespoke personalization, and upgradable features define a broader ‘user-centric’ approach in which SDVs add value throughout their lifecycles. Yet alongside compelling opportunities, the advent of SDV introduces significant challenges for automakers. Marelli is the ideal partner to navigate this journey, with a customer-centric approach.

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